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Promoting Northumberland attracted over 30% more visitors during May 2011, compared to last May. We are currently developing a mobile site to ensure people can access the website easily from their phones and other mobile devices. This equated to 59,478 unique visitors to the site. Another positive development was the increase in people accessing the site via their mobile devices – 4,844 during the year to May, 3 times the number during the previous year.


Other ongoing marketing activity includes distribution of the Days Out and Attractions leaflet at the County Show, upcoming press trips and promotion of the county out to the 250,000 members of the Gourmet Society.

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