Northumberland Tourism continuously monitors, researches and analyses its activities to assess their effectiveness and impact on the tourism industry in Northumberland.
Our 2013-15 Return on Investment analysis shows that we have averaged a £313:1 return, which has safeguarded and created over 4,000 jobs.
Download our Return on Investment pdf below to drill down into the expenditure and ROI for each year, broken down into the activity categories of; marketing campaigns, visitnorthumberland.com, pre-arrival Holiday Guide and post-arrival Bedroom Browser and Days Out Leaflet.
Northumberland Tourism is the Destination Management Organisation for Northumberland. We have a clear vision for Northumberland: "To be THE destination where Independent Spirit comes to life" and work closely with Northumberland County Council, Active Northumberland and tourism businesses to achieve the vision together.